Critique Wall.com

I had the opportunity to attend the Mobile Web Americas Conference in Orlando, Florida this week. The Mobile Web Market is HUGE and exploding. Now is the time to be ready to deliver content to mobile devices.

Every speaker at the conference began their presentation with a quote similar to:

"There are zillions more mobile units than PCs."

We need to be prepared for this growing user base.

Sprint has a new ad called “Dream” that was done entirely with stop motion and flashlights. Several years ago I did some experimentation with flashlights and long shutter speeds but never anything quiet this amazing. It took 4 days to film the whole thing.

First, enjoy the ad:

Now the behind the scenes:

This video from Common Craft does a great job at explaining RSS. It is so simple with just a camera and some hand props. No acting involved.

Click To Play

When I feel that my 6 or so domain names are expensive to renew or that my employers 300+ names are hard to manage, imagine what it must be like for Kevin Ham. Ham is the owner of many domain names, some, like 'greeting.com' that he paid a mere $350,000 for. That's right. That is no typo. He started buying domain names while he was in medical school and soon abandoned that to become a domain name tycoon. With over 300,000 domains, he seems to be succeeding. Most of these names are only placeholder pages for ads served up that are mildly relevant to the URL.

Thanks to the wonderful blog by Armin Vit called “Brand New”, I found out about the recent redesign of Delta's classic logo. While much has changed, much as remained the same and it is still the same identity, though stronger. This redesign coincides with the recent emergence from bankruptcy of the airline and I think that it does a great job and refreshing the look of the company while still maintaining the roots of it's past. Read the full post for more details.

Allan Haley, type guru and prolific typography author (see More About Allan Haley below), spoke to the Orlando AIGA chapter. Haley appears to know more about type than I know about most other subjects combined. But the focus of his presentation was on the power of non-font typography or words created without the use of digital fonts.