Paul Martin's blog

Figuring Out How To Do More With Design. At Coke.

Submitted by Paul Martin on Wed, 2008-08-27 23:50.

I've always been fascinated by design and marketing at Coca-Cola. This article, at Business Week, is a look at how David Butler makes design change in a large organization. Don't miss the part about the internal Web based design software that only allows creation of artwork that conforms to the brand standards.

Seeing Red Exhibition, Orlando AIGA

Submitted by Paul Martin on Thu, 2008-07-03 17:03.

Seeing Red

Say It Loud hosted AIGA Orlando's exhibit of red themed posters designed to affect change.

People were even wearing red!

Related to:

HOW Design Conference 2008 Boston

Submitted by Paul Martin on Thu, 2008-07-03 15:38.

This year's HOW Design Conference was (also) 16 hours a day of design and creative inspiration.

Welcome HOW Design Conference
Growing Skyline
Boston-2008-05--85.jpg
Boston-2008-05--114.jpg
Boston-2008-05--118.jpg
Neenah Paper Projection
Allan Haley
MIT Frank Gehery


More How Conference Photos

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Set a Record. Download FireFox 3.

Submitted by Paul Martin on Wed, 2008-06-18 13:44.

Download Day - English

What else do you have to do?

Related to:

Amy Guip

Submitted by Paul Martin on Fri, 2008-04-18 16:08.

Amy Guip

Photographer Amy Guip presented her body of work to AIGA Orlando last evening.

Amy isn't afraid to use Photoshop to "create an image in post." She talked about shooting for one image in England, a studio in New York City and a forest in up-state New York and creating the final on the computer. Her images are enriched from her digital texture library which she draws on to give her digital images a hand produced feel. She is successful with this approach and her client list is impressive.

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Photoshop World and Joe McNally

Submitted by Paul Martin on Fri, 2008-04-04 17:01.

Yesterday a colleague and I were able to squeeze in a few minutes on the convention floor of Photoshop World. There were some interesting booths. I almost purchased a Lens Baby, but decided even the convention special was a little expensive for a toy lens. Most booths had a presenter wearing a microphone and talking about various products or techniques. The end result was the inability to hear anything. We squeezed close enough to hear some discussions about black and white conversions, Lightroom, and DNG. Joe McNally was demonstrating shooting techniques.

A friend of mine suggested I needed to watch the following video of Joe. What fun.

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